Save money by utilizing what you already have with Myfridge.
Fast food and restaurants have become a hot commodity for single individuals because they are afraid of wasting food at home. The Myfridge App addresses this issue. It will assist people who are afraid of wasting food at home by keeping track of what they have in their refrigerator, alerting them when the food is about to expire, and even advising them of dishes they can make with their readily available ingredients.
As a UX designer, My role in this project is by analyzing users' behavior, goals, motivations, and need. Research leads to understanding the problems and identifying solutions. It allows improving and figures out how to engage users to change their consumption habits.
Do not waste food is the first step of the best recipe
for happiness for both you and me!
Myfridge offers recipe based on users' fridge data. The app aims to create a market place and charge a small fee to partners when user purchases their goods through the application.
By practicing and acting to live more healthily with Myfridge, users have not only great saving habits, but also live a healthier life—this encourages people to use Myfridge as well.
Myfridge has key features for helping users, By getting access to notification from the users, we alert people to engage in wasting less and to compel them to take action The second main feature is an optional purchase. It prevents unnecessary consumption. Furthermore, It helps to build up better consumption habits.
Based on a survey I conducted, 8 out of 8 respondents answered YES. To be specific, due to the busy society, eating out at restaurants and ordering fast-food is becoming available at faster rates, and also it is becoming more affordable. According to the survey, single, working Americans are not aware of the impact of consumerism because, even though they have groceries in their fridge, they are still lazy to cook for themselves. This ends up with a fridge full of wasted ingredients, which slowly and surely affects savings and the environment. Most people overlook the impact that wasted ingredients will have on the environment and your savings.
Ultimately, we need to buy smarter, buy better and keep asking questions about what we consume and waste. Again, we need to know better and take responsibility for what we consume.
Interview possible users - It allows to solve problem more effectively
The ideal audience for Myfridge is 20–50 years old, male or female who works or goes to school during weekdays. More specifically, who live a busy life. The target has an income of $60,000/year and is a working professional. The ideal user lives in the Bay Area and spends a significant amount of money on healthy food and lifestyle. People want to reduce unnecessary expense to be able to increase savings, especially living in the expensive Bay Area. Our target wants to find a way that he or she can save money. Since they have lots of meetings, the top benefit of buying less food is saving money